|Brightworks' client Ecoegg has been chosen, from a shortlist of five companies, as the overall winner of the Smarta 100 Special Award for Innovation 2012. The announcement was made on 8 November during the awards ceremony at the O2 Arena in London.
According to the Smarta 100 website, this is historically one of the toughest categories for the judges to decide on as, by nature, every business in the Smarta 100 will have created a little niche for itself through terrific innovation. The shortlist consistently think outside the box, coming up with innovative ways to improve our lives and expand their business in new ways. The overall winner will have to stand head and shoulders above the others by proving it is the most disruptive in its sector, the most entrepreneurially-run company, the most promising business or the small business making the greatest improvements to its customers' lives in some way.
Read more about the Ecoegg design project in our product design portfolio.
Or find out more about the Smarta 100 Awards (external link, opens in new window).
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